Description: SnapPress becomes ARGOplay! The name changes, the user experience evolves, augmented reality campaigns are still as effective as ever! ARGOplay combines the notion of triggering a media player and the playful side, another translation of the English word play. The combination of the radical ARGO, a strong connection to the brand, and the play ending, with its multiple meanings, gives a new dimension to the SnapPress brand. ARGOplay (SnapPress) is a professional augmented reality solution that provides access to an ecosystem with a powerful AR platform, including a SaaS manager and editor that allows you to create, host, publish, and track your own augmented reality campaigns quickly and easily, without any coding skills. ARGOplay is also a consumer mobile application, available on iOS and Android, to enjoy immersive experiences directly in the web browser (without application). The ARGOplay app allows you to play and interact immediately on a mobile device with your Augmented Reality creations. Our clients design innovative experiences for leading brands, agencies, event professionals and education specialists, showing how Augmented Reality technology can transform packaging, renew learning, illuminate events and enhance marketing campaigns with innovative and engaging content. ARGOplay is part of the ARGO Group, a leading augmented document technology company with more than 500 customers and partners worldwide. See you soon at ARGOplay !

Industry: Software


Company size: 11-50 employees

XRD rank: 6999452

Headquarter: Montpellier

Ownership: Partnership

Founded year: 2016

Skillset: augmented reality, PAO, réalité augmentée, RA, documents augmentés, tracking, interactions, retail, distribution, édition, publishing, imprimé, AR, WebAR, DTP, advertising, marketing agencies, event, and PDF

Crunchbase profile:

Funding rounds total: 1

Selected investors: Groupe Prenant

Location: ARGO Augmented Reality Inc., 724 5th Avenue #4106, New York, New York 10019, US